Pars Design

SignAlive.

Making digital signage technology clear.

SignAlive enabled central management and publishing of content across digital screens in different locations. We reorganised its content-management and infrastructure capabilities into a responsive website understandable to different audiences.

Alan
Digital products
Odak
Corporate website
Digital signage
Year
2014
Kapsam
Information architecture, user flows and responsive web UX/UI
Homepage: opening screen introducing SignAlive’s core value and product capabilities.

Ana sayfa

Need.

Digital signage connects content creation, screen management, scheduling and infrastructure. The site needed to explain this breadth without losing visitors in technical detail, making the product and its value quickly understandable.

Layering information.

The architecture supports progressive discovery. Content-management features and infrastructure capabilities have separate sections within a clearer hierarchy.

From homepage to detailed content and contact, each screen has one clear purpose.

Content management: digital-screen content features presented against a strong colour block.

Management features

Infrastructure features: content section explaining technical capabilities in a distinct visual layer.

Infrastructure section

A visual language reflecting the product’s energy.

Strong colour fields, large typography and modular content blocks reflect the changing nature of digital publishing. The system makes a technical B2B product more approachable while expressing its forward-looking character.

Desktop and mobile preserve the same content priorities. Navigation, blocks, text pages and contact remain clear and consistent on smaller screens.

Mobile homepage: responsive product narrative and navigation adapted to small screens.

Mobile homepage and menu

Outcome.

The experience turns a technical feature list into a clear product story. Responsive UX/UI distinguishes content management from infrastructure while helping visitors reach relevant information quickly.

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