Pars Design

About us.

Experience built on design and technology.

We bring strategy, design and technology to brands and digital products. Visual identity, user experience and the working product are part of the same process.

We have worked with established brands and startups since 2010. Based in Istanbul and working remotely, our designers and engineers work together on the same projects. From airlines and telecoms to finance and retail, we have helped leading companies and more than twenty startups develop their identities and launch their products.

Explore the work

350+

Projects delivered

100+

Brands we have worked with

20+

Startups, from idea to launch

12

International design awards

Experience

Our work in design and digital products began in 2000. Today, we bring that experience to our collaborations at Pars Design.

Hundreds of projects across different sectors have taught us to look closely at each need. Whether we are creating a brand’s first identity or redesigning an existing product, we start by understanding the problem to solve.

Illustration of the Pars Design office, with a design screen in front and developers working behind it
İstanbul·At the typography desk·The team behind the work

Our approach

Design and development, working together.

We take the same care with design and development. On design projects, we give your development team clear files they can build from. When we also develop the product, we take responsibility from design through to implementation.

Design

Brand identity, interface and experience. We design every screen to look good and work well.

Engineering

Web, mobile, SaaS and AI. Designers and developers work in one team, keeping the intent intact as the product takes shape.

Strategy

Knowing what to leave out matters as much as knowing what to build. We define the scope, priorities and first release together.

One approach, from idea to implementation.

Brand decisions should carry through to the interface, and interface decisions to the working product. We connect those decisions throughout discovery, scoping, design and development.

We shape discovery and scope around the project, develop the design, review implementation and prepare for launch. Ongoing needs are planned separately.

Brands we have worked with

Work across sectors and scales.

We have worked across aviation, telecoms, finance, retail, industry and the non-profit sector. Our projects range from brand identities and internal platforms to digital products and startup launches.

Explore the work

Awards

Awards and recognition.

Recognition for work by Pars Design and our founder over the years, spanning internal platforms, corporate websites and poster design.

2017TofaşGO IntranetEuropean Excellence Awards · Intranet winner; Horizon Interactive Awards · Business, Best in Category and Responsive / Mobile Design, Silver
2017Domino’s MahalleStevie Awards · Productivity category, Silver; Interactive Media Awards · Intranet, Best in Class
2016Lastik.com.trInteractive Media Awards · E-Commerce, Outstanding Achievement
2009Vestel PixellenceWebAwards · Technology Standard of Excellence; Interactive Media Awards · Outstanding Achievement
2009Vestel Super Slim LCDWebAwards · Technology Standard of Excellence; Interactive Media Awards · Science / Technology and Consumer Goods
2006–2007Siemens Appliances UK · stainArtInteractive Media Awards · Games, Best in Class (2006); New York Festivals finalist (2006); Kristal Elma · Internet Advertising / Microsites (2007)
2000Taç VakfıCorporate identity design competition · Honorary Award
1999Ankara International Film FestivalPoster design competition · Second Prize

Culture

The principles behind our work.

We listen closely.We ask questions to understand the need behind the brief.
We speak openly.We make the scope, priorities and implications of each decision clear.
We simplify.We remove unnecessary steps and repetition to bring the essential into focus.
We care about the details.We follow visual decisions through implementation and into everyday use.
We design for continuity.We leave you with files, guidelines and systems that can support what comes next.

Founder

Pars Kunt

Founder and creative director

A graduate of the Graphic Design Department at Anadolu University’s Faculty of Fine Arts, Pars began his career in 2000 as an art director at leading Turkish agencies. He founded Pars Design in 2010. Over more than twenty years, he has brought design and technology together on more than 350 projects for established brands and startups.

Our own products

Alongside client work, we develop and launch our own software products.

From commerce platforms and AI assistants to corporate intranets and mobile apps, some are live and others are in development.

Have a project in mind?

Let’s work on your next project.

A new brand, a digital product or an experience ready for a rethink. Let’s talk about what you need.