Pars Design

Paynet Website.

Making unfamiliar payment solutions clear through digital design.

We designed corporate websites that explain Paynet’s predominantly B2B payment solutions, products and business models. Across six to seven years of direct collaboration, we renewed the site several times, revisiting architecture, content and interfaces as the products evolved.

Alan
Digital products
Odak
Website
Fintech
B2B
Year
2020
Related projects
Paynet Dashboard
Paynet Mobil POS
Kapsam
Information architecture
Content structure
UX/UI design
Responsive web design
Paynet homepage with opening photography and the message “Collect payments with confidence”.

Ana sayfa

Need.

Paynet offered more than a conventional virtual POS provider: collections for dealer and distributor networks, different payment methods, payment instructions and mobile solutions under one brand.

A list of technical features was not enough. Businesses across sectors needed to find a relevant solution, understand its model and trust Paynet. New products also required a structure that could expand easily.

Homepage section presenting products and services in cards, highlighting payment-recording device solutions.

Products and services

Services page explaining integrated solutions through diagrams and illustrations.

Our services

Design approach.

We reorganised information around Paynet’s products and clients’ core needs. Shared product cards establish a clear hierarchy between what each solution does, whom it serves and the need it meets.

We developed content with the Paynet team, simplifying technical language without losing product distinctions. Concrete explanations support B2B decisions, while features, device imagery, testimonials and partner logos combine information with evidence.

Colour, typography and modular components give the varied product range a consistent structure. Responsive design preserves the clarity of the story across screens.

About page combining company information, licences and partners.

About us

Page explaining benefits for parent companies and dealers through cards.

Our added value

The work.

The flexible website brings Paynet’s expanding payment ecosystem into one corporate experience. Throughout our collaboration, we treated it as an evolving communications platform, adapting to new products and changing content needs rather than a one-off delivery.

The work shown covers design, information architecture and collaborative content development. Pars Design did not provide front-end development for this version.

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