Pars Design
Work

Otomate.

From an idea to an automotive platform inside banking apps

We developed Otomate’s identity, UX and software from the idea stage. Connecting vehicle owners with service businesses, the platform now operates under its own brand within three banks’ apps. We continue to support design and development, from the first product to new services.

Alan
Digital products
Odak
Web platformu
Admin dashboard
Automotive
Kapsam
Brand identity, information architecture, UX/UI, platform development and integrations
Otomate homepage on desktop and mobile

Turning a physical service into a digital product.

Otomate needed more than service listings or reservations. Maintenance, repairs and other automotive services had to be purchased digitally and then delivered in the physical world.

Different operating models and service terms did not fit neatly into one purchase flow. We considered owners’ discovery, selection and payment alongside businesses’ fulfilment and management processes. Customer interfaces and the service-management panel connect both sides of the same service.

Otomate: homepage sections and campaigns
Otomate: vehicle and service selection, booking steps

Vehicle and service selection, booking steps

Otomate: map-based service search and filtering

Map-based service search and filtering

Otomate: service-provider list and service details
Otomate: add-vehicle steps on desktop and mobile
Otomate: mobile maintenance packages and confirmation screen
Otomate: dashboard for service businesses

Dashboard for service businesses

Otomate: brand identity and digital applications

Otomate brand identity and digital applications

A system that evolves through real use.

The first release marked a new phase rather than an endpoint. As operational needs became clearer, we revisited flows and software, continuing to develop the product while integrating new stakeholders’ expectations with the existing structure.

Across more than three years of collaboration, we have adapted new services, created sections and worked on integrations. As Otomate grows, we continue to support its design and software.

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